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WhatsApp Blue Tick: How to Verify Your Business

We all know how crucial it australia whatsapp number data
is to build trust and credibility, especially when connecting with customers through WhatsApp.

Because, let’s admit it, skepticism is still not a thing of the past.

That is, some customers are still unsure about interacting with businesses and getting notifications on WhatsApp.So what can help? A WhatsApp blue tick. And no, we’re not talking about those read receipts or that blue checkmark on your group chats.

Now some of you might remember this as the green tick verification badge. The blue tick is a revamped version of it. But why the change? We’ll get to that. Keep reading to learn everything about WhatsApp blue tick verification.

The WhatsApp Blue Tick is a verification badge that shows up next to a business’s name, letting users know the WhatsApp account is official and trustworthy. It’s WhatsApp’s way of confirming that a business has been verified as genuine, helping customers feel confident when interacting with it.

Why Move from Green Tick to Blue Tick? 

Okay, let’s address send inmails and connection
the elephant in the room.

Why did WhatsApp decide to move from the green tick to the blue one? There are a couple of reasons. Let’s discuss. 

While the Green Tick was only available to companies using the WhatsApp Business API, the Blue Tick feature is now accessible to all businesses using the WhatsApp Business app. This makes it easier for more businesses to get verified!

Related Read: Difference between WhatsApp Messenger, WhatsApp Business App, and Business API

One key reason for changing from the Green Tick to the WhatsApp Blue Tick is to create a uniform look across social media (Facebook, Instagram, and WhatsApp), which are all part of Meta.

Also Read: How to Set Up WhatsApp Business on Meta Business Suite

Increased Trust and Authenticity

The Blue Tick on a fax lead
WhatsApp Business profile confirms that the brand you’re interacting with is genuine, trustworthy, and reliable. The color blue itself often represents trust, loyalty, and security in branding. Think Facebook, Linkedin, Pepsi, and Dell. 

According to Meta, if you already have a verified badge, you’ll maintain that status—no extra steps needed!

The main change you’ll notice is that your WhatsApp Green Tick will now transform into a shiny Blue Tick on your business profile.

Plus, there’s great news: businesses with the WhatsApp verified tick won’t have to pay for the Blue Tick subscription. It will be completely free for you! So, enjoy the upgrade without any extra costs!

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