is the backbone of the rangers’ fan 360 approach, giving fans more of what they want — a personalized experience, no matter where they interact with the team. The marketing team can now build more efficient marketing campaigns to boost single-game ticket sales and drive site returns and repeat purchases.
“personalized experiences are huge for us because that drives fans to return to our ballpark and have that affinity with our brand,” said radelet. “delivering hyper-personalized thailand phone number list experiences allows us to grow with our fans – from little kids and grow them into fans for life.”
how you can do this in your marketing
your business probably doesn’t look exactly like theirs, but the principles are the same. We can even put them in baseball terms:
first base: unify your data streams to give yourself the most protects your business and stakeholders complete picture of your audience.
Second base: use ai to derive actionable insights from the largest, healthiest possible data pool.
Third base
act on those insights to generate both conversions and additional data through tools like a/b testing and customer segmentation.
Home plate: use ai analytics capabilities to keep ao lists learning from every marketing interaction, so your conversion percentage keeps climbing and your fans keep cheering.