When it comes to measuring your website’s success and impact, organic netherlands phone number list traffic is one of the most important metrics you can analyze. While most other traffic is earned or solicited, organic traffic is traffic that’s au naturel. People found you via search engines, of their own accord. While social and paid traffic have their place, organic traffic is your bread and butter in the long run. Here, you’ll learn how to use the world’s leading web analytics platform—Google Analytics—to check organic traffic, analyze where it came from, and what it means.
Checking Your Organic Traffic
If you’ve already mastered the organic traffic training wheels, you can skip this section. holiday seo: 7 evergreen steps to harness the holiday season But if your Google Analytics data isn’t filtered (or if you don’t know if it is), not so fast! It’s important to have a good foundation laid before moving on to the other sections. We’ll go over the basics of how to check you’re looking at the right data, why you should set up an IP (or other) filter, and what checking organic means in practice. Match your Google Analytics tracking code First things first: your Google Analytics tracking code. There’s a lot of resources out there on how to actually set up your tracking code, which we won’t be going over here. Rather, I’ll provide some context and basic tips to make sure you know what’s happening with your tracking code and your site.
Leave yourself out of the data with an IP filter
When you’re working with data in Google Analytics—especially organic contact lists data—you want to make sure you aren’t in it. In other words: You might see a ton of views on the new page you made, or the new blog post you wrote, when in reality all of that traffic is actually just you and other irrelevant people (co-workers, your mom, etc.).If you don’t filter yourself out, you’re looking at your own clicks and views, which inflates and distorts your data. To make sure you’re looking at data that actually reflects what you want it to (people who aren’t you, your staff, your clients, etc.), you can set up filters. These filters will filter out all that irrelevant data.